Logos, Spirit Marks, and Other Brand Assets

Trademark Licensing exists to protect and promote the names, marks, seal and logos of the University of Massachusetts System. The office manages the brand placement and protection of all of the UMass campuses: UMass Amherst, UMass Lowell, UMass Boston, UMass Dartmouth, UMass Global and the UMass Chan Medical School.

If you are a vendor looking for the most current brand assets including trademarks, logos, branding, and spirit marks, please go to the "Brand" page of our BrandComply College platform where you can download both raster and vector formatted artwork. If you are an internal user needing artwork to complete a project, please contact Jonathan Sliva, UMass Trademark & Licensing Coordinator, at [email protected] with your request. 

If you are looking to purchase UMass products, please visit the retailers section of our site.  As you are out looking for UMass gear, be sure to look for the officially licensed label to ensure quality and authenticity of the product you are purchasing.